https://www.StreamingMedia.comRSS feeds from Streamingmedia.com.All Content Copyright 1998-2026, Streaming Media Magazine, a Division of Information Today Inc.60https://dzceab466r34n.cloudfront.net/images_nl/socialicons/32x32/black-rss-32.pnghttps://www.StreamingMedia.comMon, 04 May 2026 02:05:39 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174651https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174651Streaming Media has been tracking the trend of vertical microdramas (aka vertical dramas), as multiple companies gain traction in the space. The subject of this Q&A, Chera TV, is hoping its unique approach of being what it calls "the first artist-owned vertical streaming platform" can entice viewers to give it a try as it introduces its dramas this spring.Fri, 01 May 2026 01:20:24 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174641https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174641I recently got back from Las Vegas after a few days at NAB. And, as always, it delivered. Big ideas, big promises and a huge amount of innovation across the show floor. But walking away from it this year, one thing is clearer than ever. Live sports streaming is no longer short of ideas. It's short of things that actually work at scale.Fri, 01 May 2026 12:40:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174639https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174639An in-depth look some developments that may have flown under the radar at NAB 2026, from the rise of differentiated agentic media solutions and workflows and the demise of SaaS to advances in audio stem separations and the industry's better-late-than-never cult of content authenticity via C2PA. Tue, 28 Apr 2026 04:10:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174571https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174571Setplex announced that it has taken home the NAB Show Project of the Year Award in the Distribution category for its innovative deployment with UVOtv.Tue, 28 Apr 2026 03:55:04 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174570https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174570Avid and Google teamed up for a tech preview at NAB 2026 to demonstrate new generative video functionality for Avid Media Composer. This workflow tool brings us to the front of the lens, where we've moved one step closer to building realistic content with Gen AI.Tue, 28 Apr 2026 12:15:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174561https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174561On Wednesday, May 13, Chris Pfaff, CEO, Chris Pfaff Tech Media, will moderate the Streaming Media Connect panel "Fans Forward: Creating Lean-In Engagement With Personalized, Next-Gen Sports Streaming Experiences." This panel explores how next-gen platforms deliver individualized sports experiences: customizable commentary tracks, fan-selected camera angles, in-game ecommerce, personalized graphic overlays and statistics, and even AI-generated highlight reels tailored to individual interests.Mon, 27 Apr 2026 04:45:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174548https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174548One demo I saw at NAB 2026 covered using agents to create content. Obviously, agents need to be managed so they don't think too far outside the box. In this demo, NVIDIA talked about their control plane for a multitask agent project that helps create both a script and animated characters.Fri, 24 Apr 2026 01:50:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174529https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174529My visit to NAB 2026 skewed heavily toward talking about workflow changes with AI. I tried to keep my travels on the convention floor to very specific examples of AI's impact on streaming workflows, and this article will explore the most interesting ones I found. First up is how AMC Global Media (newly rebranded from AMC Networks)?is working with AWS to leverage AI to create better content access.Wed, 22 Apr 2026 10:40:31 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174505https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174505New research from?Video Elephant?shows that?contextual relevance?is the 'missing link' in achieving meaningful brand lift.?The new report, titled?The Power of Context: Driving Lift Through Video, finds that contextual alignment between an ad and its surrounding content is a primary driver of brand perception, with the power to 4X brand lift compared to industry averages.Wed, 22 Apr 2026 10:30:47 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174504https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174504As we head into another NAB, I'm less interested in what looks impressive in a booth and more interested in what is actually ready to survive in production.Tue, 21 Apr 2026 09:35:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174478https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174478Perhaps the booths that cropped up on my NAB 2026 itinerary and the sessions I squeezed in between simply skewed this way, but it seems like everyone's favorite sport in streaming this year is, well, sports. Certainly, when it comes to live, the pinnacle of achievement appears to be seamless delivery of premium sports events at global scale, with an eye to "meeting fans exactly where they are"?crossing national, lingual, and cultural borders via localization, and transcending generations through autogenerated highlights and verticalized mobile delivery. And when it comes to traditional landscape sports video streamed to conventional CTV glass, multiview more than ever seems to be the name of the game in 2026.Mon, 13 Apr 2026 02:30:55 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174343https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174343AI-powered home devices and smart TVs present new opportunities to improve home security, health, and entertainment experiencesMon, 13 Apr 2026 02:15:11 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174341https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174341As a longtime fan and proponent of NDI, I feel that new codec licensing fees and the response of hardware manufacturers put the entire future of HX on shaky ground. Thu, 09 Apr 2026 03:55:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174305https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174305After delivering a presentation on "AI's Impact on Media" at HumanX in San Francisco on April 7, Paramount Global CTO and Head of Multiplatform Innovations Phil Wiser did an open Q & A with attendees expanding on the key themes of his presentations. Thu, 09 Apr 2026 02:25:26 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174304https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=174304FuboTV Inc. (NYSE: FUBO) today unveiled a major upgrade to its iOS and Android apps, powered by its proprietary AI technology, to optimize the sports streaming experience for fans wherever they are.?Recognizing that sports fans aren't always at home, and that they check their phones often for game updates, Fubo's enhanced mobile apps now deliver quick hits of moments that matter in addition to full video.