https://www.StreamingMedia.comRSS feeds from Streamingmedia.com.All Content Copyright 1998-2026, Streaming Media Magazine, a Division of Information Today Inc.60https://dzceab466r34n.cloudfront.net/images_nl/socialicons/32x32/black-rss-32.pnghttps://www.StreamingMedia.comWed, 23 Sep 2026 04:55:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176722https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176722In this Q&A with Rachel Sheriff, Chief Customer Officer at subscription management and billing platform Recurly, we explore the challenges sports streamers face when trying to keep loyal fans on the subscriber rolls and tuning in after the last game of the season, and a variety of innovative strategies for sustaining engagement even when the countdown to opening day still feels frustratingly long.Tue, 22 Sep 2026 03:50:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176696https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176696Being viewers' first choice makes a service up to six times more resistant to cancellation.Tue, 22 Sep 2026 03:15:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176692https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176692A practitioner's look at the encoding decisions behind delivering live video at global scale?and where AI is starting to change the math.Fri, 18 Sep 2026 02:50:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176650https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176650New research from Premion and Advertiser Perceptions finds that nearly three-quarters (73%) of advertisers plan to allocate budget to live sports streaming/CTV advertising over the next 6-12 months, driven by engaged fans and major live events. Agency demand is even stronger, with 79% planning to invest, compared with 65% of marketers.Mon, 14 Sep 2026 03:00:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176578https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176578European public service media have taken a decisive step toward a shared cloud future, with a new feasibility study revealing that a pan-European cloud ecosystem is not only technically possible but increasingly necessary.Sat, 12 Sep 2026 01:35:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176553https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176553Across Europe, North America, and the UK, the transition from DTT to IP is already underway. But at the IBC Show in Amsterdam this week this is being framed as a fight for relevance, visibility, and trust in a world dominated by YouTube and consumption algorithms.Fri, 11 Sep 2026 02:15:24 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176552https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176552New Sports Intelligence helps providers better understand and deepen fan engagement, as Dolby Vision comes to the platform alongside updates to Dolby OptiView AdsFri, 11 Sep 2026 02:10:41 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176550https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176550CAMB.AI unveils its new Streaming Dashboard and SDK at IBC2026, bringing real-time multilingual broadcasting into live production workflows.Fri, 11 Sep 2026 02:10:32 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176551https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176551New workflow-embedded intelligence tool scores every asset for engagement value, unlocking greater audience impact from existing streaming catalogsFri, 11 Sep 2026 01:05:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176549https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176549Heralding AI Digital Signer for German Sign Language (DGS)'s IBC2026 debut, I had the opportunity to sit down with G&L Systemhaus CEO Alexander Leschinsky to discuss the product, the inclusivity, accessibility, and market needs it addresses, and the challenges of making AI-generated sign language interpretation work in a livestreamed context.Tue, 08 Sep 2026 02:15:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176482https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176482If technology removes repetitive work, reduces travel, or allows teams to do more with the same resources, that's progress. But efficiency and innovation aren't always the same thing. The question that really interests me is: as sports streamers, what can we now do that we couldn't do before?Thu, 03 Sep 2026 09:00:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176363https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176363Eluvio CEO and co-founder Michelle Munson says the streaming industry is entering a new phase where ultra-low-latency performance is no longer a niche requirement but a fundamental expectation for global sports. After a summer of high-pressure testing during the FIFA World Cup, she argues that Eluvio's Content Fabric has demonstrated a level of consistency that conventional cloud/CDN architectures simply cannot match.Tue, 01 Sep 2026 12:05:01 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176397https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176397Maybe the clip isn't always replacing the match because the fan doesn't have the attention span for the match. Maybe sometimes the clip is simply easier to find. That's an uncomfortable distinction because one explanation puts the responsibility on the fan. The other puts some of it back on us.Mon, 31 Aug 2026 04:35:00 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176386https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176386Midwich, a leading distributor of unified communications, broadcast, and professional AV solutions, and Resi Media, a pioneer in resilient video delivery technology, have announced a strategic distribution partnership that will expand access to Resi's solutions through Midwich's extensive network of systems integrators and value-added resellers across the United States. Fri, 28 Aug 2026 12:00:34 ESThttps://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176359https://www.streamingmedia.com/Articles/ReadArticle.aspx?ArticleID=176359The ability to stream alternative animated and video game versions of a live sports event have taken a step closer with tests involving EA Sports, broadcaster Sky, and German premier soccer league Bundesliga.